Written by NZINGHA for ZFACEINC,nyc
Max Factor – The Man Behind The Make-Up
Max Factor born September 15, 1872 was of Polish Jewish decent who worked as a wigmaker and makeup artist for Russian stage productions in the late 1800s. Factor fled the east European pogroms and emigrated to the U.S. in 1902. He found himself in California 10 years later as the motion picture industry took root there.
Max Factor began his career as an apprentice to a wig maker. By the age of 20, he was running his own makeup shop. Before Max Factor, few women used cosmetics. Factor popularized both the word “makeup” and the use of the cosmetic repertoire.
Back in the 1930’s and 40’s, during the glory days of Hollywood, the world of movie make-up was dominated by Max Factor. Creating false eyelashes, the eyebrow pencil, lip gloss, and pancake makeup, Factor created a whole new language for big screen cosmetics.
Inevitably, once the actresses had been made to look so stylish on screen, they wanted to maintain the same effect in everyday life, so they wore the new Max Factor ‘makeup’ in personal appearances.
Soon, women unconnected with the theatre or the film industry were asking for the makeup, so that they too could look glamorous. It was in 1927 that Max Factor introduced his first cosmetics to be sold to non-theatrical consumers.
Max Factor specialized in transforming ordinary people into dazzling stars. Its glory days were with the golden age of the movie studios, when the stars used to provide product endorsements for as little as a dollar. Their glamour rubbed off on Max Factor, and vice versa.
Max Factor developed the celebrity endorsement concept, beginning with Clara Bow in the 1920s. Since then, stars including Rita Hayworth, Lana Turner, Marilyn Monroe, Jean Harlow, Judy Garland, Joan Crawford, Jaclyn Smith and Denise Richards amongst numerous others have all represented the brand. Many of his celebrity clients also appeared in full-color magazine ads to promote his cosmetics.
The first Celebrity Makeup Ads began with Max Factor Cosmetics. The ads featured movie stars: Judy Garland, Norma Shearer, Joan Crawford, Rita Hayworth, Dorothy Lamor, Susan Hayward and a host of others.
Max Factor is credited with many cosmetic innovations. Some of his innovations were the first motion picture makeup in 1914, lip gloss in 1930, Pan-Cake Makeup, forerunner of all modern cake makeups in 1937, Pan-Stik Makeup in 1948, Erace, the original cover-up cosmetic in 1954, and the first “waterproof” makeup in 1971.
An abbreviated timeline of Max Factor:
1914: Created the first makeup made specifically for motion pictures, a thinner greasepaint made in 12 shades. It was in cream form and packaged in jars, as opposed to the thicker stick grease paints used for theatre.
1920: Developed the “Color Harmony” principles of makeup, which held that “certain combinations of a woman’s complexion, hair and eye coloring were most effectively complemented by specific makeup shades”.
1925: Introduces “Max Factor’s Supreme Nail Polish”, a metal pot of beige-colored powder that is sprinkled on the nails and buffed with a chamois buffer. It gives nails shine and some tint.
1927: Creates “Society Nail Tint”, a small porcelain pot containing rose colored cream. Applied to the nail and buffed, it gives a natural rose color. “Society Nail White” also hits the market. It is a tube of chalky white liquid that is applied under nail tips and left to dry. The end result resembles the modern French manicure.
1928: Developed makeup, made specifically for use in black-and-white films. Max Sr. was awarded an Oscar for this innovation.
1930: Invented Lip Gloss
1932: Developed a line of “Television Makeup”, specifically to meet the needs of television.
1934: Introduces Liquid Nail Enamel, forerunner of today’s nail enamels.
1935: Opened the unique Max Factor Makeup Salon in Los Angeles.
1937: Created PanCake, forerunner of modern cake makeup, originally developed for color films.
1938: Max Factor died at age 59. Max Factor Jr. expands the family run business internationally.
1940: Created Tru Color Lipstick, the first smear-proof lipstick.
1948: Developed PanStik makeup.
1954: Created Erace, the original concealer, and developed a line of cosmetics specifically for color television’s needs. (This line remains the standard for TV makeup.)
1971: Invented the first “waterproof” makeup.
First African American Super Model to represent Max Factor Cosmetics | Beverley Johnson
Max Factor CC Creams
Thank You Max! — in Ode’ to Max Factor.
Okay, so Ive been asked this question over and over again by Pro’s as well as novice Makeup Artists and makeup enthusiasts alike…”What’s in a Professional Makeup Artists Kit?” Young Makeup Artists have you ever wondered how much money it will take to build your Pro Kit?
Have you ever been asked by the production company the “INVENTORY LIST” for your Pro Kit during filling out your “Start Paperwork” (this is required for the reimbursement of product in the rental of your Pro Makeup Kit)?
Well, every Professional Makeup Artist should have an “INVENTORY LIST” of what’s in their kit and the makeup and makeup supplies, tools and miscellaneous items they have in storage. If you don’t have it it’s time to do some “Spring Cleaning” and organize that kit! Out with the old and in with the new!
Just to help you get started, here’s a sample of an older version of my former Pro Makeup Kit. Some items are a staple in the kit and others have been updated as new and more efficient products are being manufactured. Your inventory list would best serve you in an Excell Spread Sheet so you can list all items, quantities and price points for each item.
NZINGHA’s Makeup Inventory List
Shu Uemura Makeup Case $800.00
2 Small Lavender Suitcases $300.00
Makeup Brushes (Various Brands) $2000.00
1 MAC Lip Conditioner $12.50
1 MAC Tinted Lip Conditioner w/SPF $14.00
1 MAC Embelish Glitz Gloss $14.00
8 MAC Brow Set (Various Shades) $12.50
6 MAC Eye Brow Pencil $13.50
1 MAC Fix + Spray $15.00
1 MAC EZR $29.00
1 MAC Day SPF 15 Light Moisture $25.00
1 MAC Moisture Feed/Skin $27.50
1 MAC Strobe Cream $25.00
8 MAC Select Cover Up (nc20, nc45, nw30, nw25, green, peach, nw40, nc30) $14.00
1 MAC Fast Response Eye Cream $27.50
20 MAC Lip Glass (Various Shades) $14.00
6 MAC Lipliners $12.00
1 MAKE Ready Brightening Mist $32.00
1 MAKE Away Mist Away $32.00
1 MAKE Under Transparent Coverage $32.00
4 MAKE UP FOR EVER Waterproof Eyebrow Kit $24.00
1 MAKE UP FOR EVER Corrective Makeup Base $24.00
6 MAKE UP FOR EVER Diamond Powder $24.00
2 MAKE UP FOR EVER Loose Powder $26.00
1 MAKE UP FOR EVER #5 Camouflage Cream Palette $36.00
1 MAKE UP FOR EVER Lipliner Concealer $18.00
6 MAKE UP FOR EVER Glitters $18.00
1 MAKE UP FOR EVER Metalizer $36.00
1 MAKE UP FOR EVER Puff Pouch $35.00
1 MAKE UP FOR EVER Freelancer Bag $45.00
1 MAKE UP FOR EVER Touch Up Smock and Bag $
1 MAKE UP FOR EVER Makeup Brush Case $32.00
1 MAKE UP FOR EVER Set Bag $45.00
1 MAKE UP FOR EVER Makeup Apron $30.00
2 Kevyn Aucoin Liquid Shimmer (Various Shades) $24.00
3 Kevyn Aucoin Pencil Liners (Black, Brown, White) $26.00
2 Kevyn Aucoin Lip Gloss (Bliss, Aurora) $27.00
2 Kevyn Aucoin The Pure Powder Glow $37.00
1 Kevyn Aucoin The Essential Eye Shadow Set $45.00
4 Kevyn Aucoin The Expert Lip Tint $34.00
12 Kevyn Aucoin The Sensual Skin Enhancer $45.00
1 Revlon Fineline Natural Brow Pencil $3.14
2 Revlon Fineline Natural Brow Pencil Refills $3.00
6 Prescrptives Liquid Eyeshadow (Various Shades) $24.00
6 Prescriptives Adjustable Coverage Pressed Powder (Various Shades) $35.00
6 Prescrptives Colorclick Eye Sticks (Various Shades) $16.50
12 Prescriptives Liquid Foundations (Various Shades) $32.00
12 Lancome Juicy Tubes (Various Shades) $16.50
1 Laura Mercier Foundation Primer $34.00
1 NARS Body Glow $60.00
6 JAPONESQUE FAST LASH THICKENING FIBERS $14.00
2 JAPONESQUE Heated Eyelash Culers $14.00 2 JAPONESQUE Brow/Groomer/Scissor/Comb $13.40
2 JAPONESQUE Preo Prescision Lash Curler $34.00
1 Calvin Klien Liquid Crystals for Body $20.00
1 Calvin Klein Eye Glass $25.00
6 Posner Cover Cream $6.99
7 Vera Moore Lipstick Palettes $30.00
3 Sally Hansen Airbrush Legs $12.95
6 Posner Derma Color Camouflage Crème $6.99
6 NZINGHA Beaute` Lipglosses (Various Shades) Not Yet Priced
6 Pack of Purell Hand Sanitizer $4.00
2 Double Sided Metal Makeup Pencil Sharpener $20.00
1 Samuel Par Blemish Pen $12.00
1 Duo Eyelash Glue $3.00
1 Mavala Clear Nail Polish $3.75
1 Travel Size Visine $4.00
1 Box of Square Cotton Makeup Remover $12.00
1 Box of Square Makeup Blotters $30.00
1 Carmex Jar $5.00
1 Nosehair Clipper $12.99
Small Set Lip Palette Cases (Various Lipstick) $25.00
2 Alcone Professional Foundation Palette $30.00
1 Hard Candy Training Brow Dark Hair Girl $24.00
1 Small 5 Comparment Makeup Pallette $27.95
1 Small Tortoise Set Foundation Palette $30.00
1000 Small Pink Cotton Squares $36.00
1000 Triangular Sponges $100.00
1000 Small Clear Spatulas $36.00
25 boxes Double Sided Point Q-Tips $51.25
2500 Double Sided Small Round Q-Tips $.33ea
1 Viseart Professional Makeup-Palette $30.00
12 Mark Traynor’s Temporary Face & Neck Lift (Brown) $19.00
1 Dozen Alcone Professional Makeup Sponge $20.00
1 Small Black Fan $19.99
2 Double Sided Black Mesh Makeup Bags $12.99
1 Prestige Individual Eyelash Curler $16.00
6 Small Pack Brumisateur Evian $10.00
2 Small Artisan & Artist Standup Hand Mirror $30.00
3 Cinema Secrets Brush Cleaner 32oz Containers $25.00
1 Box of Dental Floss Sticks $4.35
1 Travel Size First Aid Kit $5.00
1 Johnson & Johnson Baby Oil Gel $3.95
24 Case Lashes (Various Styles) $24.00
1 Pack of Straws (36 units) $.99
6 Pack of Wet Wipes
Written by NZINGHA for ZFACEINC,nyc
It was just an ordinary day for me on my way home from work. I happened to be walking towards 14th Street up 6th Avenue (in NYC). And I stopped by a window and saw beauty items. I originally wanted to go to Ricky’s that night for a special product I always use. This place would be a detour for me on the way.
The boutique like store was closed! I knocked on the window for the attention of what looked like a sales person. We spoke through the closed glass door, I asked if they carried the item I was originally going to Ricky’s for. I thought perhaps they may have it. He said wait hold on let me look. He looked and said “No, but you may find that at Ricky’s it’s just up 14th Street.”
The original brand store in NYC called Ricky’s
I thought to myself how sweet of him to stop to talk to me even as they are closing up the shop. I asked what time they’d be open again tomorrow so I could be sure to come back. I turned on my heels and found my way over to Ricky’s for my products.
I returned again the next day again after work but a bit earlier. Again looking through the clean clear glass windows of this beauty boutique I could see what seemed to be an endless wall of hair goodies and supplies. Well, you’ve already reeled me in! As I walked in the door to this sleek airy and modern space to my left was what looked like an electric chair. I didn’t bother to examine it because I was pulled in by what I saw…PRODUCTS!!! Turns out that that “electric chair” is the original hair perm machine used in the 1930’s. A magical, historical and vintage find!
As a beauty Artist you find yourself always on the lookout for the next best thing that will become the “SECRET WEAPON” in your makeup kit. And sometimes the “SECRET WEAPON” is… a place. I always want to be surprised by the latest and greatest new thing on the market that will wind up becoming legendary and something my clients (celebrity & non celebrity alike) will absolutely love.
When I was deep into the store a most stunningly handsome man asked if he could help me. In my usual frank and nautily witty way I replied “Mmm you don’t even know!”, “What’s this place?…it’s new. I’ve not seen this store here before. And it says outside Kenig + Alcone? I know about Alcone I’m a big supporter of Alcone are they the owners of this store?”
He said yes. And began to tell me of the merging of my two favourite brand stores. OMG!! I’m in love!! Truly an amazing find I thought. And funny just the night before I came here looking for products I usually find at Ricky’s!!! The irony of it!! Well, just then the same young man who spoke to me through the glass just the night before came barreling down the steps.
He said “I remember you. How are you? Where you able to find your products? My name is Ray. Ray Holt.” I loved him instantly! He took me for a tour upstairs as I told him my specialty is makeup. He asked if I knew Ricky then. I said “Ricky who?”, he said “Ricky Kenig. The owner of this store and the founder of the original Ricky’s beauty supply.” Me “WHAT?!?!” Wait a minute, Ricky’s beauty supply and Alcone merged? GENIUS!!!! Who knew! No I don’t know Ricky.”
Ray, “Surprising, everybody knows Ricky.” I guess Ray was right everybody does know Ricky if they’ve been in his store but do I know him personally,…no. “He knows everyone in the beauty industry you had to have met him.” “I should know him, his store has been my go to all throughout my career! Guess, if you think about it,… you can say I know him and he knows me.”
Well, upstairs was a virtual smorgasbord of beauty and makeup items a beauty ingenues heaven!!! There were two young MUA’s up there browsing like myself. We wound up chatting all four of us.
This time I had to run because I was going to my next job but I wanted to meet Ray and browse the store. I would return again and upon my next visit after sending several clients to pick up items at the store, I walk in and there’s a handsome distinguished gentleman who greeted me at the door he said “Hi! Welcome to the store, I’m Ricky (with a firm handshake).”
I’m now floored by all the irony surrounding Ricky and myself today. I finally after years of supporting his other stores get to meet him today…, genius serendipity and not accidental! We spoke for at least an hour and a half ( such an amazing man, with the warmest heart and incredible brand knowledge). Please look for upcoming classes from yours truly at Kenig + Alcone Boutique.
After doing a bit of homework after my meeting the charming, stylish and enigmatic Ricky, I found out that Ricky’s was not his first beauty supply shop but “LOVE” Beauty Supply during the 80’s was! I lived for Love’s back then at the the beginning of my budding makeup career out of HS. My how we both have grown, I thought. Not only is Ricky a man with a Midas touch for beauty stores he’s got a creative talent for making things happen. Ricky Kenig is the originator of the fashion runway worlds choice hair clips and matte hair pins only found at Kenig + Alcone and created by Ricky Kenig himself.
Well, in closing, I’ll say this…Kenig + Alcone is certainly no kitschy novelty store but a sleek, modern boutique with an almost millennium apocathary feel. It’s for the more mature polished consumer who knows about Pro Makeup and Hair brands. NY’s answer to LA’s Frends and Naime’s (I dare say Kenig + Alcone will give the West Coast brands a run for their money!). Not to mention you can find just about all of your beauty needs that a Sephora cannot fill. Specialty beauty items never seen before and only used by Celebrity Pro Makeup Artists and Hair Designers. The items as only Ricky Kenig and Alcone can deliver. BRAVO Kenig + Alcone, BRAVO 👏👏👏👏
Written by NZINGHA for ZFACEINC,nyc
This years IMATS (International Makeup Artists Trade Show) felt very different for me. As the excitement grew for me toward this years upcoming IMATS I was anticipating it’s greatness! Yet sadly, somehow it fell a bit short of my expectation.
Being a Gold Card holder does have perks to it however this year the “perks” weren’t necessarily “perk”ulating so to speak. I waited on that long line for entry, only because I wasn’t quite sure if I could just breeze past the line to the check in desk inside.
This year my card was set to expire and I didn’t know it until one amazingly helpful staff member immediately took care of the situation online as I was registering and immediately issued me a new card. This card renewal happened on Thursday and I got my new card info in 10minutes.
She proudly and abruptly went on to say “Did you register?” I said “Yes”she went on to say “Well, you need to register and get a wrist band in order to enter!”. The male staff member that was standing next to her overheard the dialog. So I then showed her my wristband id, she said, “So, that was on Friday you need to register for today!”
My first instinct was to give this rude young lady one good backhanded thunderclap into reality and respect when speaking to an older person (although I’ve been told I look like I’m in my late 20’s, don’t get it twisted!!).
I thought once again I will take the high road and proceed to the front desk. The male staff member said “I’m sorry Miss please come with me and immediately have me a new band and sent me on my way.
The Gold Pro Card status states as such on the web:
“The Gold Pro Card is available to make-up artists represented by agencies, top trade unions or make-up effects shops or those working in theater. With the Gold Pro Card, you get free entry into all IMATS locations and pro-only times at select IMATS, as well as a 50-percent discount on Make-Up Artist magazine subscriptions, a 10-percent discount at the Make-Up Artist Shop and other benefits.”
It also said when I initially applied for the card in 2011,Gold card holders would not have to wait on line for entry. Overall I had a lacklustre experience at this years IMATS.
Last years Pro day was a pleasure. And there was a uniqueness to the treatment of the Pro Artist not to mention wine and appetisers being served as you browsed the isles, mingled with your colleagues, made reserved orders with vendors and shopped till you dropped.
This year seemed as if the show were geared toward the makeup enthusiast. Enthusiasts who just wanted to shop for cheap makeup.
No interest in demos from Pro’s who donate their time and skill. And no interest in panel discussions with the Pro’s and most definitely no interest in the Makeup Artist Museum. It just felt like a massive “selfie” crowd that could care less about the Pro aspect of makeup or its proper application.
This years “Haul” for me was rather scant as several items were sold out. Lets just say for my future attendance I will only relegate it to the Pro day.
Contestants from the SyFy Channel’s show “Face Off”.
Written by NZINGHA for ZFACEINC,nyc
Has anyone tried e.l.f Cosmetics? You find them frequently at Target, Harmon Beauty, Salley Beauty, and now they have their own store downtown Manhattan!!
Well, these are some of my faves from e.l.f Cosmetics (EYES ,LIPS, FACE) and you will see these items in my Pro Makeup Kit.
Bottom Left: Body Shimmer Stick $3.00
Bottom Right: Brush Cleaner Shampoo $3.00
Why do I LOVE these products?
1) the Moisturizing Wipes are the gentlest I’ve found for makeup removal and dare I say the quickest breakdown and conditioning of skin.
2) the Body Shimmer Stick reminds me a lot of Michael Kors body stick without his signature scent. The stick is compact and light with blend able coverage.
3) the Brush Cleaning Shampoo is some of the quickest and effective brush cleaner I’ve used yet (and believe I’ve used many). It’s rich and concentrated so expect it to last a long while, instantly breaks down any residual makeup left in the brush, it’s got a neutral scent and leaves the brushes squeaky clean and shiny.
Ok, here’s another fave of mine from e.l.f Cosmetics are the Shimmer Sheets! Just rub it on and throw away the sheet when you’re done! No messy applications or glitter all over the place…and I think they’re maybe like $2!
Curl On, Paint On viZionaire!
Memoirs from the VIP Makeup Kit
MAX FACTOR at work applying makeup
The precision in shaping the Brow really is in the steady hand of the Artist and with great tools. Like a Doctor has instruments of accuracy, precision and design so does the Makeup Artist!
Every Makeup Artist of note will tell you about the original Max Factor Fineline Retractable Pen with great veneration and praises. The package contained the original pen and a case if mini colored leads. The lead refills you’d have to purchase separately after buying the pen. Most will say “Why did they discontinue it!! I hate when they do that!!”
I recall my Mum having loads of these in her makeup kit (cause she was the original Brow Queen). I don’t know the actual year they were first created (I’d like to say the 50’s because back then makeup packaging was always gold bling).
Well as modernists we all are looking for the next smart, precise, compact new thing. Today in this era the “Fineline” has taken on a whole new dimension in a marker pen almost like an extremely pointed …dare I say it Sharpe!!
This is the closest this generation is going to come to the OG (Old Glams) Fineline Pen! They’re really not bad…in fact I like them a lot however, there is and was nothing like the Max Factor Pens…sadly…nuff said!
This post is not just about the brow pencil but, brows in general and brow products to give you smartly groomed brows. How do you get that polished brow?
Here are my weapons of choice:
*BE ADVISED THIS IS MY PERSONAL TECHNIQUE*
1) A great canvas (skin)
2) Healthy brow hairs (moist and firm hairs, not dry and brittle hairs. See my previous post on mascara)
3) Brow scissors & Brow Shapers
4) A good pencil, pen or powder
5) A good brow wax (to start training the hairs in place)
6) A good brow gel (to style and finish the brow and in some cases to lighten or darken as a highlight)
7) Jolen Creme Bleach (*optional, if you’d like to tint your brows)
Brow Wax to lay unruly brows down and just train them to line up.
Hands down my current brow pencil of choice is by MAC. But I tell you if Max Factor ever bought Fineline back again Id be considered a defector easily! Sorry I just jave to tell the truth. However of all the brow pencils Ive worked with after Fineline MAC is the only one that I’ve found that gives me that look and feel. BRAVO MAC!!! A word to the wise MAC…dont ever get crazy and decide to change up the formula’s consistency or discontinue the pens, okay?!
Brow Gel Clear and Tinted are my favorite final step to perfect brows. I use them to “stylize” a brow at times meaning, I use different colors to create highlights in the brow much like you would the hair on your head. Why do that, you may ask?
I do it to sometimes lighten up an extremely dark brow to create the illusion of softness. Or I may want to thicken a brow with a slightly darker gel. It all depends on the style of brow you are looking to create.
OK, ladies and gentlemen, there are some looks that are simply UNACCEPTABLE! LET’S GO THERE…I’M GOING TO NEED YOU TO STOP DOING THIS!!!!
When you have your brows well groomed it makes all the difference to your appearance and even outlook. You simply feel better. Here are a few of my brow clients before and after’s. These ladies are some serious power brokers in business and they know what it takes to be taken seriously and look good doing it!
THE HISTORY OF VASELINE’s ORIGIN
Robert Chesebrough, a British industrial chemist, was laboriously working to clarify kerosene from sperm whales. Whales and their body oils and even fluids in the early 1800’s helps to create balms, salves, creams, and various distilled oils.
In 1859, oil rig workers, reportedly found a substance that built up on the machinery, resulting in frequent mechanical malfunctions. They called it ” black rod wax”. The men who worked on those oil rigs used the remnant as ointment for their bruises and wounds. Chesebrough got wind of this unrefined ointment and then traveled to the United States to visit this Pennsylvanian rig. He found that the black rod wax could be distilled to form a light-colored gel.
Read more about the history of Vaseline. Love discovering something new to me but historical in its time.http://www.damninteresting.com/story-of-vaseline/
Mr Chesebrough obviously knew early on about marketing and eventually becoming a brand! Check out these ads over the years
And now the packaging for Vaseline has this great new flip top and has 4 different scents ; original, baby, coco butter and aloe. Really cool! Love it and love the colours added to the newer scents labeling.
Vaseline internationally. Kinda sad that its played into the obsession of skin lightening in India. I don’t see anything wrong with being brown! Guess its age old in the African American community we have always had lightening/whitening creams too.
I personally love the gels because I’ve got really dry skin and it just guzzles moisturizers as if it were nothing. Although it leaves the skin soft but you can see visible dryness, so love, love, love the gels. I also use them for glossy makeup looks. I keep a little squeeze bottle of it for my Pro Makeup Kit. Yeah!
Here’s that special “glo” you get from Vaseline in a fashion look. Really beautiful. Women used to wear Vaseline for eyeshadow in the 20-30’s all the time. It was used with black coal chips to make mascara (hence how Mabelline got its start).
In fact I learned that eye technique from my Grandmum who used Vaseline for 99 years (literally she died just before reaching 100). She used it as a night moisturizer(every night) and in all those years even at 99 she had minimal amount of wrinkles on her skin all over body.
Special packaging just for men. I guess it’s necessary because let’s face it men like packaging too. And in this era of designer this and that men like to see cool packaging on their shelves too, oh and have good skin as well.
My least favourite product from Unilevers Vaseline brand are these sprays. HATE EM’!!!! And they’re relatively new however, I do not expect to see these on the market next year. The product gets everywhere but directly where it’s supposed to go…ON THE BODY GUY’s, ON THE BODY!! Not on my floors so I can skid on them accidentally as I’m walking by!
The lip balm packaging now is so vast for Vaseline and has over the years added Color and flavours to the brand. I think it’s great!
Written by NZINGHA for ZFACEINC,nyc
1) A good formula*
You want a good formula, one that gives the richest color deposit (shouldn’t be dull in color), long lasting (wears all day without flaking), eyelash conditioning (gel mascaras or silkening mascaras) and in some cases ones that are truly waterpfroof.
2) It’s always about a good brush*
A good brush begins with knowing how your lashes grow (the texture, length and how often you shed). If you don’t know your own lash you are liable to pick the wrong mascara expecting amazing results.
The bristles on the brush varies from brand to brand. You want to find the right brush for your lash type (short, medium, long, super curly, sparse, full, too straight, curl under…etc…I’ve seen them all).
Also there are no rules when it comes to getting what you personally want from a mascara. The real question for you is..”What do you want the mascara to do for your eyelashes?” Have you just ever stopped before you shopped and asked yourself that question before making that $30 purchase?
Or have you just splurged because its a designer brand and you had to have it and now you’re angry and want to take it back because its not working for you? Don’t be mad at the brand be angry that you didn’t ask the right question before the purchase!
What the Pro Makeup Artists recommend
Every Pro I know will recommend 7 brands that we all know of
1) Great Lash by Maybelline
2) Definicils, Extencils by LANCOME
3) Voluminous by LOREAL
4) Volume Mascara by Kevyn Aucoin
5) Georgio Armani by Armani
6) Cle De Peau by Cle De Peau
7) MAC Volumizer by MAC
*Rule Breaking Tip*
Let’s say you have one brands formula you like better than another but, you like another brands brush better for your personal lash….(here’s the tip)… buy both and simply switch out one brush for another provided the brush will actually fit in another brands bottle!
I’m going to give you another piece of advice (and this is for free)…invest in a good lash curler!
Why? Because it really does make a difference in how your lashes look and how your mascara will finish your look.
My personal favourite is the “Individual Eyelash Curler” (pictured bottom left). This curler gets into all the places that the big contraption ones don’t get (the inner and outer corners of the lashes)! I’ve found over the years that the contraption one curls the lash into an “L” shape (follow me ok) and the individual one curls the lash into a “C” shape.
You want a “C” shape curl so that the lash has a natural bend that lasts longer than your “L”…get it? Hope so.;)
IT ALL REALLY STARTS WITH YOU!
You can add all the amenities you want to but the truth is it all starts with you, a healthy diet and common sense. Think about it like this. Your eyelashes, eyebrows and the hair on your head are ALL HAIR!
So just like you care for the hair on your head by getting treatments and moisturizers, the same goes for the hair on your face (lashes & brows). Does that make sense? Sure it does. So lets go ahead and get you started on a regime that’s all natural and just simply works…trust me on this!
Now, lets start by getting a plastic mini travel squeeze container (with a flip top). Plastic disposable mascara wands. A bottle of Castor Oil, Almond Oil and Coconut Oil.
To the plastic container you will add a 1/3 of each oil making sure to leave a bit of air in the top so when you’re placing the mascara wand in your tube you won’t have spilling.
Use this oil just like you would your regular mascara, only you are now deep conditioning and treating your lashes with care.
Trust me on this, in a matter of days you will see growth and even prevent lines around the eyes naturally. Why? Because its moisture. I usually do it overnight or during the day running errands with my UV sunglasses on. It’s all about eye care and skincare.
So, I know this was a long one but well worth it.
Paint On viZionaire, Paint On,
For those who may not be familiar with my work or new to my artistry. I’ve worked with both Mary J Blige and Lil’ Kim for 13years that had come to an amicable close a bit after the promotion of the VIVA GLAM ads done in early 2000 (no shade, all love and growth). This shoot was done by Photographer and friend David LaChapplelle.
This shoot was the catalyst in my 14 year relationship with MAC. I also worked with MAC while I was working on the Broadway play “WICKED”. Yes, Elphaba is a MAC girl, Lololol! Although I must say her foundation is a bit green! Lololol!
I’ve used MAC on many of the projects I’ve done makeup for and am always excited to try any new offerings they may have in makeup. Now, clearly I use many other brands but, MAC is always putting something new out faster than you can blink and, it can be difficult to keep up with for reviews. But I’d like to share with you some of my latest finds and uses in MAC products.
•Marine Bright Formula Softening Lotion & Moisture Creme
Honestly, I’ve never quite really used any of MAC’s Skincare Products (Im a La Mer, Mario Badescu, Shiesedo and Bliss girl) BUT, I have to say I’m LOVING this collection!!
Both the Softening Lotion and the Moisturizing Creme are AWESOME! The Softening Lotion is like a liquid pore refiner and feels like water but leaves the skin feeling clean and taught. The way I used it was with a cotton bud but you can always spray it on (as a finisher) or splash it on with your hands (of course on a clean face).
The Moisture Creme is really invisibly light but has deep penetrating yet light moisture (not oily at all, more like aqua moisture).
It feels like water but yet it’s a creme…I know it’s an oxymoron but its hard to describe how it feels. My skin just drunk it all in and looks like new. My makeup today actually does look different and set really well.
And using it on clients who seem to have large pores it seemed like it just refines the skin and leaves the skin clear smooth and flat on the surface. Which for me is a great starting canvas for makeup.
Ok friends,I really like this one. It’s definitely a keeper for my kit! Moving on to the next item.
These pressed powders are very similar in texture to Studio Fix yet my only complaint is they are a bit chalky in color. The powder is very finely milled which makes it great to put on top of finished makeup making it good for blending.
I find that I use Illuminate, Neutralize and Recharge for concealer powdering under the eyes and for spot highlighting. Adjust I’ve actually used as a blush on lighter complected clients. On darker clients I use it as a “middle” color to blend light concealer powder and blush.
The matching Prep + Prime CC Color Correcting Cremes I see very little difference in color. To me they’re all interchangeable. I’d rather use Smashbox, Makeup For Ever’s HD Color Correctors or Bobbi Brown’s newest CC Correcting Cremes that have a bit more pigmentation and can actually Neutralize and Color Correct!! These offerings are politely,…a bit disappointing. Sorry.
•MAC Cosmetics | Pro Lip Palettes
1) Modern Browns
2) Select Plums
3) Editorial Oranges
4) Preferred Pinks
5) Editorial Reds
Ok, telling the truth…I was holding off on these palettes…why?…because I’ve created my own palettes over the years and have some really funky colors (blue, green, black, yellow, glitters, neons etc.)
But I have to say, these are really a MUST in your Pro Kit…there I said it!!! A MUST!
Really some of the chosen colors are pretty. The chosen ones are their most popular selling lip colors in one palette! Awesome! Running the gamut from moist glossy creams to authentic mattes. You start mixing and blending and rule breaking you will have a fabulous lip for print or film.
I also find the packaging great because its flat so it’s easy to carry about and the colors are in categories (like I have my personally made kits) i.e Reds, Pinks, Neutrals, Oranges and Plums…LOVE IT! Bravo MAC, bravo!
3 thumbs up for these dolls!
• MAC Dazzleglass “Sugarrimmed”
So they discontinued my FAVORITE Lipglass color “White” so instead I got this little number it’s a very sheer pink with tiny rainbow glitters in it similar to my former Lipglass.
Truthfully Lipglass’ old formula strangely used to make clients lips peel…LITERALLY!!! It was scary but I always managed to hide it on shoots by using a quick buff (with Sara Happ Lip Scrub in Creme Brûlée…LIFESAVER!!) to quickly hit those lips off while onset and start from scratch!
I used Dazzleglass yesterday and it was indeed a hit! I think it may be a keeper and staple in the kit, let’s see what happens today. In fact I used it so lovingly that honestly I’ve literally used up half the tube already!!
Overall these selections from MAC are pretty awesome. And some will definitely become a staple in my kit.
Paint On viZionaire, Paint On…